My first ASTs left me nauseous – it wasn’t the company, mind you – everyone is friendly, open and honest. What was sickening was the long list of To-Dos that each AST generated – there were so many great ideas, tips and tricks I heard and wanted to implement that I was overwhelmed with how immature my company was.
Fast forward to recent years and I am now less prone to feelings of insecurity – my business fires on most cylinders most of the time and I’ve learned to better triage my To-Do list into short, medium and long term goals, as well as the “Its Never Going to Happen In My Lifetime’ list.
The point being, its takes fortitude and confidence to spend 2 days talking with your peers; it requires honesty, transparency and curiosity, but the payoff is enormous.
If you haven’t been, you must attend. It is the single most effective investment you’ll make in your business.
– Nigel Costelloe, Catchlight Painting.