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- Peer Groups Starting Soon
- AST 2010 in Charleston, SC
- 2009 AST in Portland was a Success!
- Does Direct Mail Still Work?
- Final Deadline to Attend Advanced Shop Talk
- SIgn Up Today For AST Portland 2009
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- Happy New Year 2009
- Correction Dates on AST 2009
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- Define Leadership
- “One Day” by Devin Gehrke
Does Direct Mail Still Work?
Many painting contractors have been talking about how direct mail and print ads are not working like they use to in past years. We are curious to hear from those who are doing direct mail and have not stopped. Is direct mail still working for you?
Good marketing involves patience, consistency and targeting to your ideal clients. It appears that paint contractors are moving a lot of their marketing dollars over to the web. Is that a smart thing to do: to put all your “eggs” into one basket? The web is a very powerful marketing tool and not very expense, but is it the best place to advertise your entire painting business? We’d love to hear from you!
Posted by David Chism on 06/10 at 10:35 AM